Our Blog

Welcome to the Excellis Blog where strategy meets storytelling. We share honest insights, practical tips, and a little extra inspiration to help small business owners grow with clarity, creativity, and confidence.

From DMs to Dollars: Turning Conversations into Customers

Here’s the truth no one tells you: the big wins in social media don’t always come from the posts themselves—they often happen in the...

Rebecca Villalba

Sep 261 min read

Stop Hating Social Media: How to Make It Work For You

If you’re a small business owner, chances are you’ve muttered at least once: “I hate social media.” Between running the day-to-day,...

Rebecca Villalba

Sep 231 min read

The Secret Sauce of Small Business Marketing: Keep It Simple (and Fun!)

If you’ve ever sat down with the intention of “finally creating a marketing plan,” you probably know how it goes: 10 minutes in, you’re...

Rebecca Villalba

Sep 232 min read